Mathew is a marketing and communications specialist with 20 years of leadership experience, the majority of it inside the leisure and physical activity sector.

He spent 13 years as Group Marketing & Communications Manager at Active Nation, one of the UK’s leading leisure operators. That experience gave him a depth of sector knowledge most marketing consultants simply do not have: the commercial pressures of running public-facing facilities, the shift to data-driven audience management, and how to build brands that resonate with communities rather than just customers.

Mathew now works with leisure, sport and physical activity organisations on marketing strategy, brand development, digital transformation, PR and website development.

He works with brands such as Active Insight, Moving Communities, HireBOB, LLeisure, Alliance Leisure and many others across the physical activity sector.

If you run a leisure business, a sport facility, a hospitality venue or a physical activity organisation, Mathew understands your world from the inside.

Specialism: Leisure, Sport & Physical Activity | Marketing Strategy | Brand & Digital